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Use this form to define target groups and interest profiles for segmenting your customer users. You can use these profiles to categorize users according to their specialist roles, interests or responsibilities and thus conduct targeted marketing, control release mailing lists or carry out target group-specific communication. The profiles help you to better understand your users and address them precisely.
identification
Basic information for clear identification and naming of the account profile. This name is displayed when you assign users to a profile or target group.| Property | Description |
| Designation | Designation of the user profile or target group, e.g. "facility manager", "IT administrator", "specialist manager" or "key user". You use this designation to categorize and segment your customer users. |